ImPRessions - Crenshaw Communications

APRIL 18, 2023

The terms “ public relations” and “reputation management” are sometimes used interchangeably. Gartner calls reputation management “the practice of influencing stakeholder perceptions and public conversations about an organization and its brands.” There are ways to turn bad publicity into a net gain.

Reputation 333

Reputation Crisis Customer Service B2B 333

PRSay

NOVEMBER 9, 2021

We have experienced firsthand how a crisis can significantly and quickly impact business operations. Companies can prepare by evaluating the crisis process, team, tools and resources they have in place. A clear organizational purpose, mission and values provide guidance and establish a strong foundation to support crisis responses.

Crisis 196

Crisis Crisis Communications Crisis Management Training 196

PRSay

JULY 6, 2020

As parts of the country continue to emerge from the coronavirus shutdown, business owners are rethinking their workspaces to help their employees feel safe and productive. Twitter and Square, for example, have both announced that their employees can continue to work remotely. But not everyone has those options. Wear cloth face covers.

Employee 189

Employee Skype Meeting Nonprofit 189

Presspage

FEBRUARY 8, 2021

An online world means that everyday citizens are gaining greater control over the messages they see, believe, share and utilize in their decision-making processes or attributions of brand reputation. However, not every crisis is predictable. A crisis is a point in time. It should not define the organization.

Crisis 127

Crisis Crisis Management Case Study Reputation 127

PR in High Definition

JANUARY 30, 2024

It was made worse by the now infamous video of a woman being let go by two people she’d never met prior, and the company has come under fire from the media, previous employees, and even current staff. As such, a blueprint of how to handle a crisis should be in place for every business – big or small.

Handbook 62

Handbook Crisis Company Reputation 62

5W PR

AUGUST 27, 2021

There are plenty of potential opportunities in the public relations industry for a number of people, from professionals to recent graduates. Additionally, there are a number of different public relations jobs across a variety of industries, from tech and entertainment to education and lifestyle. Interns in Public Relations.

Publicity 88

Publicity Public Affairs Crisis Management Employee 88

Agility PR Solutions

MARCH 30, 2020

Brands and businesses are scrambling to stay afloat during the COVID-19 pandemic, but they’d better also watch the way they conduct their crisis business management—because once the viral dust settles, consumers plan to hold them accountable.

Crisis 130

Crisis Consumer Viral Brand 130

Agility PR Solutions

JULY 15, 2020

COVID-19 upended business (and life) like nothing has before, and now that we’re kind of getting used to the ever-evolving “new normal,” brands and businesses are learning a thing or two about how to manage their business and staff remotely, and how to help employees create some semblance of work/life balance.

Crisis Communications 141

Crisis Communications Crisis Communications Employee 141

5W PR

AUGUST 23, 2023

A public relations degree offers diverse career opportunities. Public relations specialist PR specialists develop and implement communication strategies to promote and protect client or organizational reputation. Event planner Event planning is another exciting career path for individuals with a public relations degree.

Publicity 78

Publicity Public Affairs Crisis Communications Policies 78

5W PR

JUNE 22, 2020

Any business knows that no matter what’s going on and how well they are on top of everything, a crisis is never expected. However, how well the business can respond during a crisis always reflects on the public’s perception of the organization in the future, whether in a positive or negative light.

Crisis 88

Crisis Communications Crisis Communications Crisis Management 88

Stern + Associates

AUGUST 11, 2023

To find success in such highly competitive markets as those we see today, businesses must establish, carry out, and surveil different forms of public relations strategies. But what exactly is public relations and what are the different ways businesses can employ public relations strategies to address different needs?

Public Affairs 62

Public Affairs Publicity Local Crisis Communications 62

NewsWhip

SEPTEMBER 14, 2023

Coincidentally, it was also a top story in a different sense, as it came out on top of our brands coverage analysis in August. But there were other brands that saw less positive coverage this summer, and those included Burger King and Nike. The post Barbie dominates August brand coverage appeared first on Newswhip.

Brand 78

Brand Branding Viral Apparel 78

NewsWhip

OCTOBER 31, 2022

As one of the world’s most recognizable brands, it’s not uncommon for Amazon to find itself in the news on a regular basis, and for a variety of reasons. That much was true for September’s top brand stories, of which Amazon was mentioned the most in headlines, accumulating an impressive breadth of coverage that earned massive engagement.

Brand 158

Brand Branding Film Banking 158

Konnect Agency

APRIL 20, 2021

Being slow to react to a crisis can be viewed just as unfavorably as not responding at all or providing a rushed response that lacks detail. Thus, having a prepared crisis communication plan is critical for every company. So what is crisis communication? Defining The Threats. Getting Ready.

Crisis 52

Crisis Brand Branding Crisis Communications 52

Presspage

FEBRUARY 8, 2021

An online world means that everyday citizens are gaining greater control over the messages they see, believe, share and utilize in their decision-making processes or attributions of brand reputation. However, not every crisis is predictable. A crisis is a point in time. It should not define the organization.

Crisis 78

Crisis Crisis Management Reputation SEO 78

ImPRessions - Crenshaw Communications

MAY 15, 2018

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. The tone of the language, the medium of the message, and its timing contribute to public perception of a company’s management of the situation. Facebook dodges blame.

Crisis 136

Crisis Privacy Airlines Facebook 136

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

Crisis Management 118

Crisis Management Social Media Crisis Media 118

5W PR

JUNE 15, 2020

Brands need to have a vibrant and active social media presence today. The opportunity to engage, to solve problems, and to influence the narrative about and around the brand in the consumer public. The opportunity to engage, to solve problems, and to influence the narrative about and around the brand in the consumer public.

Crisis 113

Crisis Digital PR Retail Reputation 113

5W PR

MAY 25, 2023

That can have serious consequences for businesses and individuals in the public eye. Therefore, it’s important for companies to have a plan in place to address and respond to fake news about their brands online. After all, responding to fake news about a brand online requires a proactive and strategic approach.

Brand 88

Brand Branding Crisis Communications Reputation 88

PRSay

JULY 21, 2020

On July 15, Cision hosted a webinar titled “Demanding Change: How to Best Communicate Brand Action,” which focused on best practices for internal and external communications in challenging times. The two featured panelists were Laura Peterson, public elations ( not a typo! It is key to understand the public conversation.

Communications 193

Communications Brand Branding Crisis Communications 193

5W PR

AUGUST 16, 2020

Nonetheless, those that seriously affect the brand, its employees, operations, and leadership can have devastating and long-lasting effects. The acceleration of social media has added to the challenges of crisis communications, an impact that a Pentland Analytics study says has doubled the impact on shareholder value.

Crisis Management 88

Crisis Management Social Media Crisis Communications 88

5W PR

JUNE 16, 2021

A couple of months ago, Nike faced a business crisis as the vice president of North America’s business department, Ann Hebert, had to resign from her position after a report surfaced that her son was running an entire resale operation involving Nike sneakers. On the other hand, Ann Hebert had allowed her son to use the family discount card.

Crisis 88

Crisis Retail Policies Corporate 88

NewsWhip

DECEMBER 9, 2021

Last Wednesday, just one day after plans for the company to go public hit the wires, the Better.com CEO Vishal Garg shocked the world when he fired 900 employees on a Zoom call, and the apology he’s given since then has actually done little to help. Media and Public interest to articles about Better.com CEO firing employees.

Crisis 78

Crisis Instagram YouTube Employee 78

PR Fuel

MAY 31, 2022

Almost 70-percent of businesses recently surveyed experienced a crisis in the past five years. Negative information about your business can travel quickly, and crisis management is critical. How you handle a business crisis reveals your character and skill at handling a catastrophe. Gives Necessary Information.

Crisis Management 83

Crisis Management Crisis Local System 83

Axia PR

NOVEMBER 25, 2020

A crisis communications plan protects and defends companies and organizations from a fallout in the public eye. Developing a crisis communications plan can help companies maintain their reputation. Companies task public relations agencies to design comprehensive crisis management plans that limit risks to their brands.

Crisis Communications 71

Crisis Communications Crisis Communications Crisis Management 71

ImPRessions - Crenshaw Communications

DECEMBER 23, 2021

Brand purpose has real purpose. Research shows that consumers want the brands and companies they do business with to be fair employers, good corporate citizens, and responsible stewards of the environment. Look for brand values to be a core message for most organizations. Employees are in charge. Branded content is king.

Trends 385

Trends Employee Viral Advertising 385

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Flack's Revenge

AUGUST 14, 2019

Add the likelihood that employees who steered your brand toward its good standing feel more invested. A PR crisis could ravage your reputation, and any number of potential developments can trigger one. There are ways to reduce the impact of a PR crisis, the best of which is to prepare for one. Coach your spokespersons.

Crisis 120

Crisis Reputation Radio Analysis 120

Doctor Spin

FEBRUARY 14, 2024

Public relations vs marketing—what are the differences? Public relations (PR) and marketing are closely related, but few know the differences. Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Cision

MAY 23, 2015

Consequently, public relations professionals should always be prepared for a storm before it appears in the forecast. Here are five steps to consider when creating your crisis communication plan. How you react and take responsibility for the situation will make or break your brand’s reputation. Define the problem.

Crisis 120

Crisis Crisis Communications How To Brand 120

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

PR, on the other hand, with its ties to reputation and crisis management, is thought to play a more defensive role, designed to protect the corporate brand. A strategic public relations campaign can build significant corporate and product brand value, especially over time. A sudden market shift or crisis.

Marketing 310

Marketing Product Launch Corporate Viral 310

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in. What is Crisis Management?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Subsidiary brands. Candidates.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Solo PR Pro

MARCH 3, 2020

All good PR pros know you can be both reassuring and completely honest in a crisis- and in fact, the latter plays an important role in the former.” – Kellye Crane, Crane Communications. It’s full-on Crisis Communications mode for those of us who specialize in such things. You can connect with Michael on LinkedIN.

Crisis Communications 93

Crisis Communications Crisis Communications Retail 93

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Onclusive

JANUARY 7, 2021

Your communications team owns your company’s earned media, which is key to building the trust amongst all of your stakeholders, be it customers, employees or investors. Communications is a major driver of corporate reputation—your biggest brand asset. Other stakeholder relations (investors, analysts, policy makers, society, etc.)

Communications 248

Communications Corporate Reputation Employee 248

Ronn Torossian

MAY 6, 2016

Security breaches not only put the brand and its employees at risk, but also the customers and clients, which the company serves. This affects the brand’s reputation and its ability to inspire trust. The post Crisis Communications: Preparing for a Cyber Attack appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

Crisis Communications 150

Crisis Communications Crisis Communications Employee 150