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Vendors are starting to show new use cases for AI in PR [PR tech sum no. 49]

Sword and the Script

So, as I was pouring over the news from the vendors in our space this month, it was nice to see a couple of use cases that were focused on other aspects of AI. Time is of the essence when a crisis occurs, be it a war, a catastrophic event at a factory, or a security leak,” according to the news release.

Employee 133
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How to Deal with Biased Reporters – Missy Hurley

Ethical Voices

I’ve had an exciting new title change. So a fun new change in my work world. Before starting B2 Communications, I’ve always been in the agency world. Before starting B2 Communications, I’ve always been in the agency world. I’m now the CEO of B2 Communications.

Report 83
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Creating Earned Media Stories With Jennifer Reinhard, Ketchum

OnePitch

There is one part of my day that is always a given: starting the day by scanning major news headlines and media newsletters. Many days involve at least one brainstorm (organized by our talented creative and client account teams), and planning media strategy around an upcoming new program or creative concept for our clients.

Media 96
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A Story So Common, Yet So Unique – WFH

The Hoffman Agency

Moving things around in my room, trying different settings, taking measurements, and finding the perfect home office desk – this is how I started my post-grad, professional life. Who would’ve thought that I would be job hunting through a global pandemic? Definitely not on my radar, let alone be my utopia. Moving things around.

Skype 69
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Seeing Around Corners: 30 Marketing and PR Predictions for 2021

Sword and the Script

It may not sound sexy, but a marketing leader must focus on the actions that get the job done. Make your team members track everything that matters within your marketing department – blog views, cost per lead, conversion rates at every stage, webinar attendance rate, paid search efficiency… and report their own KPIs up to you.

Marketing 167
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How to Audit Your HubSpot Workflows

PR 20/20

If you search for workflow auditing tips and tricks online, the first thing you’ll find is other blogs recommending you use HubSpot’s native workflow export tool. If you search for workflow auditing tips and tricks online, the first thing you’ll find is other blogs recommending you use HubSpot’s native workflow export tool.

How To 113
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Getting to grips with online mediation

Practical Law Construction

It is eight months since I first blogged about the impact that COVID-19 was having on dispute resolution in England in a piece aptly called, Adjudicating in the shadow of coronavirus. (I It also CEDR acted quickly to inform and train its panel mediators on using Zoom (their preferred platform) for the conduct of mediations.

Meeting 52