MaccaPR

JUNE 23, 2021

Here are five takeaways from the Maccabee PR agency’s recent Sharper Angle virtual event with two remarkable panelists – Leah Broeders, PR, Partnerships, Promotions and Licensing Associate Director of Post Consumer Brands and Johnna Rossbach, Senior Connected Marketing Manager with Pacific Foods. #1:

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Marketing Retail Consumer Trends 62

PR Fuel

APRIL 9, 2021

They are constantly being pitched new stories and pitches that they can’t possibly cover. It takes some serious creativity to stand out from the pack, but it is possible with perfect PR pitch strategies! This might sound cold but there are thousands of reporters out there looking for new stories and pitches.

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Pitching Strategy Examples Report 60

Buzzstream

MARCH 13, 2024

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. This post will help you understand everything you need about digital PR to decide if it’s right for you and your brand.

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Digital PR Construction Case Study SEO 71

PR Fuel

JUNE 17, 2021

A press release is a great way to pique the interest of local media agencies and journalists in your region in order to spread the word about your business. They’re also a great way to ensure the wider public has immediate access to your news announcements. This blog outlines all the essential writing tactics you need to know.

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PR Fuel

OCTOBER 16, 2018

In this modern world where change seems to be ever-accelerating, it is very easy to be distracted by some new PR technique or fad. Below is some timeless PR advice that meets that standard: Everything I Know about PR, I Learned in Kindergarten. At its root, PR works because of connections and relationships.

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Web Pitching Local Report 40

PR Fuel

OCTOBER 2, 2018

I’ve written about press release errors to avoid – below are more PR failures that are all too common : 3 Times When You Shouldn’t Write a Press Release. You have nothing to say – A while back, PR Fuel published a collection of press release topic ideas. If you ask me, there’s almost always a story to be told.

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Writing SEO Report Blogging 45

Beyond PR

AUGUST 23, 2016

An SMT is the perfect vehicle for your client to talk about the hottest new toys this season or to share tips on how to create the perfect holiday feast. In addition to pitching TV and radio producers, adding blogs and websites to your SMT schedule is a great idea and an effective way to hyper-target your target audience.

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Marketing Media Radio Local 40

Buzzstream

MAY 19, 2022

I struggled with where to put this tip within my post because it is the most powerful, but it’s also most SEO-heavy. For some in the digital PR space, this will get deeper into SEO and keyword research than you have before. The keyword needs to be relevant to your brand so that the data and story make sense coming from you. (If

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Survey How To Reddit Pitching 90

PR Fuel

SEPTEMBER 4, 2018

But the basic principles of great PR are simple, because they’re based on common sense. Here are some great tips, thoughts about bosses and clients, and even the challenge of a one-sentence release: 5 Ways to Become a Better Press Release Writer. Here are 5 ways to become a better press release writer.

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Writing Report Education Company 45

Beyond PR

JULY 26, 2016

A common theme on Beyond PR and many other marketing and PR blogs is the importance of a multichannel strategy. Although you want your story to reach the channels that matter, you also need to do it efficiently. Risa recommends these tips. Multichannel strategies, though, are like nesting dolls. DO Go Digital.

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Strategy Media Radio How To 40

PR Fuel

AUGUST 7, 2018

Craft a great headline. Tips on Planning Your Release. I preferred the edge-of-your-seat thrill of winging a blog post, press release, or even a story I was writing. This is because as opposed to a blog post or other more creative piece, a press release is highly dependent on form. Edit , edit, edit. The result?

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Writing How To Report Comparison 40

PR Fuel

DECEMBER 11, 2018

Use these tips to make sure you hire a staff that will help your business grow, not die. 5 Reasons Your Employees Are Killing Your Marketing Efforts. Here are 5 common reasons employees kill a company’s marketing efforts. Training New Team Members on the Basics of PR. The fate of your company depends on them.

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Training Employee Customer Service Crisis 40

Journalistics

FEBRUARY 25, 2013

It was pure magic the first time I read an article in print that was the result of a story I pitched. Back then, if you called enough reporters, you would eventually find a couple willing to listen to your pitch – and perhaps one or two that would write a story. This is nirvana for a media relations professional. So how can you do it?

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Media Relations Media Pitching Writing 52

Waxing UnLyrical

MAY 7, 2013

I might have… PR tips from periodical cicadas. If you’re looking for PR inspiration, though, the periodical cicadas should give it to you in droves. Tip: Sex makes for a great story. Tip: a movement rarely comprises just one, or a few, people. Good stories have angles, and legs.

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