Shift Communications
JULY 19, 2017
In this five part blog crisis management series, we’ll walk through how we would work with our pretend client, G.W., In this five part blog crisis management series, we’ll walk through how we would work with our pretend client, G.W., Media training. Owned media/messaging. Media relations. Emily Mong.
Onclusive
NOVEMBER 8, 2023
Owned Media & Content Strategy Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors.
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Onclusive
AUGUST 9, 2021
Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Media Training.
Onclusive
AUGUST 22, 2017
The flipside of earned media is owned media: publishing content on brand-owned channels such as a customer-facing blog, Medium publication, and the like. The PR pro either writes some of this content themselves or helps drive strategy with a team of writers/editors and/or guest blog contributors. Media Training.
ImPRessions - Crenshaw Communications
JUNE 20, 2019
While such content is meant to earn media coverage, PR pros also routinely create collateral for owned media like blog posts, white papers, social posts, and case studies. Media training. Inexperienced executives shouldn’t commit to a media interview or TV appearance without media prep.
PR in High Definition
APRIL 27, 2023
It could be through building up the website, through new content like blogs or a bit of a makeover. It could be a chance to strengthen customer relationships, leading to case studies that could in turn find their way onto the site or even as hooks for press interviews later down the line.
5W PR
JANUARY 31, 2024
Content created includes press releases, blog posts, whitepapers, case studies, and other materials that can be shared through various channels. Social Media Engagement: Leveraging social media platforms for technology brands is a fantastic idea.
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