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What You Can Do With a Public Relations Degree

5W PR

A public relations degree offers diverse career opportunities. Professionals in this field shape and maintain organizational reputations, manage communication strategies, and engage with stakeholders. Corporate communications managers play a vital role in ensuring consistent messaging across all communication channels.

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What to Look for When Choosing a PR Agency 

Landis PR

Photo courtesy of Pixabay Prepare for your Search Before beginning your search for a PR agency, it’s vital that you and your team make a list of your needs and define why you are looking for an agency in the first place. Hiring an agency is a partnership – you’ll have to dedicate time to it. Presentation over zoom?

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Five Steps to Manage Client-Agency Relationships

Landis PR

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. All relationships take effort, and that includes the one between client and communications agency. Considering that “communication” is the function, these relationships deserve a bit more time and effort!

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3 Lessons In Crisis Communications - Vegas Style

The Stalwart Blog

The circumstances surrounding the mass shooting were impossible to predict, but it became very apparent early on that the public affairs team trained for things like this. Moreover, other state and federal agencies were seamlessly integrated into the organization structure when they arrived on scene. Here are the reasons why.

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Q&A with Kivvit CIO Zach Silber on distilling data for their clients

NewsWhip

We recently had a virtual sit down with Zach Silber from Kivvit to discuss the ways COVID-19 is impacting the PR industry and how agencies’ responsibilities have changed during these last 30 days. Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency.

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PR and social media set for continued growth

Stuart Bruce

Lots of new research around at the moment that point to a positive future for the public relations business. He apparently fails to understand social media’s importance for corporate affairs, corporate reputation, investor relations, human resources, CSR and crisis communications to name but a few.

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How To Hire The Best PR Firm For You

PR Insiders

I often talk to people who know they need publicity and want professional help to get it but find hiring PR agencies to be a confusing and daunting task. Public relations firms differ in a thousand ways, it seems. Firms also have a whole range of specialties, from crisis communications to public affairs to research and analysis.

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