article thumbnail

The Ongoing Importance of Sustainable Practices for Consumer Brands

5W PR

The brand prioritizes sourcing sunflower oil from sustainable agriculture. The post The Ongoing Importance of Sustainable Practices for Consumer Brands appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Unilever’s Hellman’s mayonnaise stands out for its sustainable practices.

article thumbnail

What is the Upcycled Food Trend

5W PR

Resource efficiency Upcycling conserves valuable resources such as water, energy, and agricultural land. The post What is the Upcycled Food Trend appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Environmental impact Food waste contributes to greenhouse gas emissions when it decomposes in landfills.

Trends 78
article thumbnail

Top Trends From Expo West 2024

Konnect Agency

Brands like Force of Nature Meats wowed us with their dedication to restoring the earth through regenerative agriculture practices. The post Top Trends From Expo West 2024 appeared first on Konnect Agency. That’s the essence of regenerative farming, a trend that took center stage at Expo West.

Trends 52
article thumbnail

How to Attract Gen Z Consumers to your Wine Brand

5W PR

That includes things such as donating a part of profits to charities or supporting sustainable agriculture initiatives. The post How to Attract Gen Z Consumers to your Wine Brand appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Wine brands can appeal to Gen Z consumers by supporting social causes.

article thumbnail

Standing Out Among Plant-Based Beverages

5W PR

This includes using regenerative agriculture practices and renewable energy in production. The post Standing Out Among Plant-Based Beverages appeared first on Public Relations Blog | 5W PR Agency | PR Firm. However, not all healthy beverages are equally sustainable. Also, recyclable or compostable packaging can be used.

article thumbnail

United we Brand? Top Reads on Corporate Activism

Flack's Revenge

It reported how agricultural giant Cargill fell out of favor with environmentalists: For years, the American agricultural giant Cargill has been on relatively good terms with environmental advocates, praised for agreeing to a landmark moratorium on buying soybeans grown on deforested land in the Amazon rain forest.

Corporate 198
article thumbnail

PR Rock Stars: Geosys’s Emily Negrin

Communications Conversations

I am the global director of communications and brand marketing at Geosys, a company which specializes in satellite remote sensing for agriculture. My role revolves around positioning Geosys as the industry leader in remote sensing for agriculture by serving as a trusted partner for our core market segments.