Advertising Product Launch Technology Video 
Burrelles Fresh Ideas
SEPTEMBER 19, 2023
For the past few years, video marketing has become a dominant tool for captivating audiences and expanding brand awareness. Public relations (PR) can be one of the solutions available for marketers and business owners to support their video marketing campaigns. We’ll delve more in-depth into PR and marketing.
ImPRessions - Crenshaw Communications
FEBRUARY 1, 2021
A new product launch. A solid marketing strategy can help drive quick awareness for a new product or service. The right advertising generates reach and frequency of message to inform specific audiences. As a complement, a strategic PR campaign is also very valuable, especially for a complicated or high-end product launch.
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Contently - Strategy
SEPTEMBER 25, 2018
The company’s pitch was a 90-second animated video and a sign-up form. The simplicity appealed to the visually oriented Byrom, so he started researching to see who might be able to make an animated video for his burgeoning business. In November 2011, he established Wyzowl , a studio dedicated to animated video for brands.
5W PR
JANUARY 26, 2021
Visual content, logos, and reputation are still valuable, but getting the attention of today’s consumer has gotten more difficult because of all the advertising chatter and clutter. Content is more than photos or videos. As such, the tone would be expected to be exciting for a product launch while empathetic toward an unhappy customer.
The Stalwart Blog
JANUARY 8, 2016
2015 was a big year for video, 2016 will be even bigger. Last year, Facebook’s video content exploded to more than 8 billion views daily, while Snapchat now estimates its users view roughly 6 billion videos per day. And there’s some serious innovation on the horizon when it comes to video. Coming To You Live.
MaccaPR
MARCH 12, 2019
After 500 product launches, 250 online videos and 150+ digital campaigns for healthcare brands, StoneArch’s approach to brand strategy and content is likely to intrigue even marketers who aren’t involved in the world of pacemakers, stents, neurostimulators, hospitals, physicians and near-miraculous devices to treat chronic illnesses.
Buzzstream
MARCH 26, 2020
Sticking to traditional advertising channels will cause you to drown out in the crowd. There is a huge trend in video-based influencers taking over as major players in the industry. There are different levels of YouTubers based on their popularity, number of subscribers, and the average number of video views. Image Source.
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