Remove Advertising Remove Newspapers Remove Print Remove Storytelling
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PRSA Introduces Innovative Program to Guide Journalists Transitioning Into PR and Communications

PRSay

Through the years, the PR and comms fields have been attractive landing spots for journalists with their writing and storytelling skills and media prowess. They both are storytellers. Before joining PRSA in 1994, he worked as a newspaper reporter and magazine writer in Columbus, Ohio.

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PR Campaign Tips: 10 Harmful Myths You Need to Avoid

B2B PR Sense

When it comes down to it, PR can be far less expensive than advertising and offer more benefits. Myth #4: PR is just advertising. PR goes way beyond advertising. When you boil it down, advertising is paid visibility while PR is earned visibility. Or a correction be issued if it is in print.

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What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

I culled through the answers pulling out as many as possible that were fit for print and listed them below. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 22) “I am a storyteller and I look out for people.”. 63) “I am a storyteller.”.

Employee 150
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Letter from Newcastle via New York: content resonance and digital exclusion

Stephen Waddington

Here’s more on those, an event on data-led storytelling that we’re running at Metia next month and other stories that have caught my attention. ?? Newspaper brands continue to suffer as readers shift from print to digital. Newspaper brands continue to suffer as readers shift from print to digital. This isn’t news.

Print 60
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6 Awesome Examples of How To Leverage Corporate History in Brand Storytelling

MaccaPR

Your brand can share storytelling moments from its company history with your key stakeholders, too. From legacy videos and anniversary books to corporate birthday events and digital archives, what follows are five ways smart brands have leveraged their company histories in brand storytelling. Legos' Corporate History Video.

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Spotlight on a Solo PR Pro: Meet Bernadette Adams Davis

Solo PR Pro

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. Bernadette Adams Davis pretty much always knew she wanted to work in the media industry. Starting as a solopreneur.

Meeting 97
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Are we still over-relying on media relations?

Communications Conversations

Meanwhile, print circulation numbers among the nation’s largest newspapers are plummeting. In fact, if these numbers are accurate, the USA Today went from a print pub circ of 1,424,000 in 2013 to just 299,000 in 2015. photo credit: “BS” on newspaper box via photopin (license). I can’t help it.