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What Goes in a Great Media Kit

ReimaginePR

Press kit used to mean kits meant exclusively for print outlets and technically it still does. Even radio. Again, the highest resolution and biggest photos you can manage are critical to anything print. Also, you have such a short moment to grab their interest, that top real estate is best used by some compelling copy.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

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