Sword and the Script

FEBRUARY 6, 2018

There’s plenty of stuff like this from both sides of the aisle, but it’s important to point out it’s not just politics. Search Engines, Social Media and Journalism. The institutions it looks at are as follows: government, non-governmental organizations (NGOs), business and media.

Content Marketing 68

Content Marketing Marketing Journalism Financial 68

Sword and the Script

DECEMBER 13, 2016

There is an ample supply of industry statistics – alongside organizational data – that demonstrate why. Yet if marketing gets the content and PR functions involved, these groups can help drive far better results – before, during and after – a webinar. But only 7% of marketers say they do “great” webinars. .

B2B 60

B2B Infographics Interviews eBook 60

Sword and the Script

DECEMBER 11, 2018

As I’m wont to do at year’s end, I ask many brilliant marketing and PR types for their take on what might transpire over the next twelve months. This year, more than 20 professionals – real people that do real marketing and PR work every day – responded and with high-quality ideas that I found to be invigorating and thought-provoking.

Social Media 91

Social Media Marketing Media Creativity 91