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PRSay
MAY 23, 2022
Once the trial was airing live on television and the public could see what was really happening in the courtroom, people were organically truth-squadding against disinformation. So it felt like our hands were tied at first. But it turned out that our best weapon was sunlight.
PRSay
JUNE 28, 2022
Television images showed the sinking oil rig engulfed in flames and black smoke. Another lesson we can take from the Uvalde and BP tragedies is that crisis communication plans should simulate crisis scenarios to train PR people and identify who will be responsible for making statements to the media.
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