When A Small Business Has A Big (PR) Advantage
ImPRessions - Crenshaw Communications
JUNE 7, 2017
” This applies to the media who cover business, whether they’re on the SMB beat or not. According to Steve Tobak of Inc., “starting with a niche is one of the most powerful ways to go viral and ultimately take down even the biggest giants.” Smaller companies can seize sudden PR opportunities.
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