Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 152

Employee Print Writing Survey 152

Sword and the Script

MAY 9, 2017

3) Snakes do Drive Time Radio. What we learned along the way was that it also had the potential for broadcast radio as well. So, in the wee hours in the morning, we drove from downtown DC to the area radio stations in Gaithersburg, Md. for drive time morning radio. How else would you transport a dozen elephants?

Publicity 91

Publicity Radio Crisis Crisis Communications 91

Stuart Bruce

OCTOBER 30, 2014

This obsession with newspaper, radio and television coverage – earned media – is a rabbit hole we disappeared down in the 1950s. This requires real public relations leadership to know what the right thing to do is and to be taken seriously enough to not just be listened to, but for your counsel to be acted upon.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148