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The Secret Weapon of B2B Marketing: How Influencers Drive Growth

Burrelles Fresh Ideas

Traditionally, B2B marketing has focused on rational decision-making, long sales cycles, and reliance on traditional channels such as trade shows, conferences, and industry publications. Do you find it challenging to stay on top of mentions from all media – print, online, broadcast, and social? We can help!

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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

The addition of marketing, analysis, trade show consultation, managing professional organizational memberships and everything else has made every day a whirlwind of tasks, to-do lists and semi-controlled chaos.”. More value placed on communications due to the pandemic and guidelines changing so quickly.”. From print to digital.

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12 Things You Should do to Amplify a Media Mention Once You’ve Earned It

Sword and the Script

You should also check the contributed guidelines from the publication that first published the article as often they require content to be exclusive for several days or weeks. How B2B Marketing Can Get More out of Trade Shows. If you wrote a contributed article that was placed, consider republishing it on your blog later.

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