Remove Exercises Remove Local Remove Newspapers Remove Storytelling
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Behind the Headlines With Stuart Pfeifer

Cision

But the newspaper climate has changed. I’m confident that the skills I developed in more than two decades as a newspaper reporter will serve our clients well. What role do you think storytelling plays in PR? I always thought I’d be… a newspaper reporter. So when I had an opportunity to join Sitrick & Co.,

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Behind the Headlines With Brandon Puttbrese

Cision

I thought to myself: “Everything we do is storytelling!” Working at newspapers for a few years taught me to always consider the audience when you’re writing. For a daily beat reporter, our stories had to have a local tie. It’s a fun exercise to then think of ways to connect your brands to emerging trends.

Crisis 0
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PR Rock Stars (of the future): 19 new college grads ready to take over the world

Communications Conversations

She is editor-in-chief of The Winonan , WSU’s campus newspaper; she is president of the WSU Public Relations Student Society of America chapter; and she is executive director of the WSU St. With a passion for storytelling and nomadic spirit, Natalie realized she could combine her love for writing and travel with a career in public relations.

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