November, 2013

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Crisis #ProTip: The Truth is NOT Enough

Bad Pitch Blog

'Crisis communications in today''s age leaves many of our best practices arount it moot. It''s an issue and an opportunity really. One rule I''d like to think that has stood the test of time shouldn''t have to be a rule in the first place: tell the #&$^$ truth! Take Toronto Mayor Rob Ford. It''s ironic that his crisis has kicked off because he DID tell the truth.

Crisis 60
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By: blagezz

wiredPRworks

'you should check this site:). [link].

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Slides from My "Hacking PR" Talk

Where the Fishermen Ain't

'Here are my slides from the PRSA talk I delivered recently , entitled " Hacking Public Relations: How Understanding and Embracing Open-Source and Hacker Culture is Critical to PR''s Future.". Hacking Public Relations from Edelman Digital.

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Time for PR to Take Its Medicine - GUEST POST

Bad Pitch Blog

'photo credit: liquidnight via photopin cc When Greg Brooks posted this on Facebook today, I was equal parts thankful and jealous. Greg''s one of the smartest people I know. And the following is good medicine for our industry. Since this blog, and his post, have been confused as the ranty screed of an angry old man/men, I asked Greg if we could repost it and he obliged.

Crisis 58
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Can Businesses Meet Increasing Consumer Expectations?

According to 3BL and TriplePundit’s Consumer Insights & Sustainability Benchmark two-thirds of U.S. adults actively seek and follow sustainability issues. This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication. This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers.

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By: blagezz

wiredPRworks

'you should check this site:). [link].

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