The Role of Social Media in Crisis Management
The Proactive Report
JUNE 4, 2017
I recently had the pleasure of interviewing Yang Cheng, Assistant Professor of Public Relations, Department of Communication at North Carolina State University, on her research paper about the role of social media in crisis management. In the interview she stresses a couple of points: Look beyond the company responses: Companies need to go further than monitoring their own strategies and responses to a crisis.
113 
Let's personalize your content