en Definition Interviews Media Social Media 
MaccaPR
FEBRUARY 10, 2015
Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses social media to connect one-on-one with 100 million fans at a time.
ImPRessions - Crenshaw Communications
JULY 5, 2017
In public relations , we often describe our approach to earned media this way; what we give up in editorial control we make up for in credibility. We work to control the way our client is perceived in public through strategic counsel, careful planning, message development and interview preparation. The definition of negative optics!
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