Crisis, Data-Driven PR and Media Training

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Crisis

Data-Driven PR

Media Training

Crisis Management 101: Shark Week Case Study, Pt. 1

Shift Communications

JULY 19, 2017

Anyone Could Need Crisis Management (…and at Anytime). is suffering a crisis. As our VP of Marketing Tech previously summarized : In a crisis management situation, something has gone wrong and your brand is on fire. s PR reps/trusted advisors/crisis comms ride-or-dies, deny the fire of its resources we shall.

Case Study

Case Study Crisis Management Crisis Study

Speed Matters in a Crisis Situation: Shark Week Case Study, Part 3

Shift Communications

JULY 26, 2017

Check out part 1 and part 2 before diving into the following post on the importance of speed during a crisis situation. . While they may be faster than Michael Phelps in the water , they are way too slow in controlling their narrative in the media. There’s a crisis communications mantra: tell it all, tell it early and tell it yourself.

Case Study

Case Study Crisis Study Crisis Communications

Public Relations Today

Crisis Management 101: Shark Week Case Study, Pt. 1

Speed Matters in a Crisis Situation: Shark Week Case Study, Part 3

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