Maxim Behar for “24 Chasa": "PR crisis management became routine"
Maxim Behar
NOVEMBER 23, 2020
Are they only dealing with crisis PR in this sick time? Crisis PR has become commonplace. A month ago I published my new book The Morning After in Bulgaria and in it I focused not so much on the communication business, but on leadership. Now everything is PR, communications, and management. Hence the great change.
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