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Disgraced Crypto Executive Sam Bankman-Fried Ignored Counsel, Gave Interviews

PRSay

Over the past month, the disgraced crypto celebrity continued to contradict legal and communications counsel by speaking freely to the press, undertaking an apology tour, tweeting, sending direct messages and giving Zoom interviews with reporters about matters that could land him in prison. In testimony before the U.S. 13 , John J.

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Credit Union Times: CU Crisis Planning Essential

Reputation Us

From cyber attacks, to hurricanes, to mergers gone wrong; the negative headlines seem to rule the front pages in media outlets across the CU world. The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.”

Crisis 60
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So Your Spokesperson Flew the Coop…

Waxing UnLyrical

Tarnishing your brand doesn’t have to happen in such a dramatic fashion. Invest in getting your spokesperson(s) media trained. If you botch an interview, you run the very real risk of damaging your reputation, losing brand value and jeopardizing organizational objectives. You lose credibility. It plants a seed of doubt.