Cision

JUNE 29, 2017

Most recently Ben worked as an Executive Vice President at BerlinRosen Public Affairs, where he built the firm’s Philanthropy and Cultural Activism practice. And I want to grow what we’re doing in video, digital and creative. Send the extra couple of pitches. If we are a strong partner, the rest will take care of itself.

Public Affairs 0

Public Affairs Nonprofit Pitching Video 0

ImPRessions - Crenshaw Communications

MAY 20, 2019

At an agency, “you have your finger on the pulse” of industry trends, according to Debbie Etchison, head of public affairs and corporate communications at a major pharmaceutical company. She’s grateful for her agency background, which offered “the ability to be creative and think outside the normal boundaries.”

Agency 200

Agency Corporate Pharmaceuticals Public Affairs 200

Waxing UnLyrical

DECEMBER 4, 2018

Just as with journalists, when reaching out to influencers, you cannot simply pitch your product or idea and ask for them to share with their audience. So many other factors need to be considered as well, such as message tracks, metrics and who has control of the content (typically the influencer maintains creative control.).

Trends 77

Trends Marketing Real Estate Public Affairs 77

Solo PR Pro

OCTOBER 18, 2022

Many different services fall under the umbrella of strategic communication — or public relations: media relations, community relations, internal communications, crisis communications, public affairs, content creation and marketing, social media — the list goes on. The world of media relations is changing.

Media Relations 97

Media Relations Media Social Media Internal 97