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Change Agent Spotlight: Content Marketing Institute Leader Gives Inside Look at Model Inbound Approach

PR 20/20

Just in case you’re not familiar, CMI is the leading global content marketing education and training organization, teaching enterprises how to attract and retain customers through compelling, multi-channel storytelling. When I was with BTC Revolutions, I worked on the Share Our Strength account, an amazing nonprofit.

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Monday Roundup: Nonprofit Storytelling

Waxing UnLyrical

Your nonprofit undoubtedly has a slew of great stories to tell. This week we help you get started with these nonprofit storytelling tips. 10 Mistakes Nonprofits Make with Video. 3 Tips for Inspiring Nonprofit Supporters Through Storytelling. INFOGRAPHIC: A Nonprofit Storytelling How-To.

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Monday Roundup: Caring Through Community

Waxing UnLyrical

And, in fact, if you work for or with a nonprofit, you should think about signing up. Why: “Storytelling matters because storytelling is powerful,” says Pamela Grow as she explains how Brandon Stanton of HONY shares “his narratives among the masses in an impactful, lasting way.”