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Behind the Headlines with Marian Salzman

Cision

This week, I got to speak with Salzman about combining a love for words with a love for impact measurement, a foolproof way to approach strategic communication, and her secrets to media relations success throughout her career. How did you get your start in PR/Communications? What is your secret to media relations success?

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Engaging (and grilling) the social side of James Grunig

PR Conversations

For example, the Brookhaven National Laboratory , on Long Island in New York, found that community groups disagreed with each other about whether the laboratory should restart a nuclear reactor after it leaked radioactive waste into the ground water. He asked what I had done in Nigeria, and I said I had lectured about public relations.

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PR’s Crucial Role in Strengthening Cybersecurity Awareness

Burrelles Fresh Ideas

Overall, National Cybersecurity Awareness Month serves as a reminder that cybersecurity is a shared responsibility, and everyone can take steps to protect themselves, their organizations, and their communities from cyber threats. Ransomware incidents: Ransomware has emerged as one of the most pernicious and financially damaging cyber threats.

Education 111
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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

All in all, maximizing the potential of social media platforms is a surefire way to achieve great PR results that are financially feasible while not compromising on brand-building objectives. Sometimes, it just takes a little community spirit.