Waxing UnLyrical

APRIL 11, 2012

Invest in getting your spokesperson(s) media trained. Getting media trained helps you stay on message and bridge back to you talking points without sounding like a robot or some disingenuous suit – a *big* problem to avoid when you’re in crisis mode. It’s a real relationship, people – you have to cultivate it.

Media Training 70

Media Training Crisis Training Crisis Communications 70

Norton's Notes

OCTOBER 13, 2014

The future of social media community management is in-house. So where does that leave PR agencies who focus entirely on the day-to-day management of Facebook pages and Twitter profiles? But they all live social media. And that’s where training courses fall down. In-House as the Future. They try again.

Digital PR 45

Digital PR Trends Training Media Training 45

Reputation Us

SEPTEMBER 7, 2016

Having a crisis communications plan enabled Stacie Wyss-Schoenborn, president/CEO of the $248 million Central Willamette Community Credit Union in Albany, Ore., manage a crisis when criminals attached a skimming device on an ATM, siphoning funds from member accounts. I really wanted that out there.”.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60