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PR Must Lose Its Reliance on Hierarchy

Where the Fishermen Ain't

Companies whose success in communications and reputation management largely depends on mastering those hierarchies will find themselves somewhat adrift. Early-to-Mid-2000s: Product manager calls, freaking out about commenters in a blog post on WayTooMuchTech.Com. It least it wasn’t in the print edition!”. How would you address it?

article thumbnail

PR Must Lose Its Reliance on Hierarchy

Where the Fishermen Ain't

Companies whose success in communications and reputation management largely depends on mastering those hierarchies will find themselves somewhat adrift. Early-to-Mid-2000s: Product manager calls, freaking out about commenters in a blog post on WayTooMuchTech.Com. It least it wasn’t in the print edition!”. How would you address it?