Health care pros grab a piece of the podcast pie

PR Daily

The lengths of the broadcasts vary: Some are PSA-style 30- or 60-second snippets; others are long-form interviews ranging from 15 to 30 minutes. reports the global biotechnology company plans to cover topics from cancer to superbugs.

30 jobs in the PR and marketing world

PR Daily

Got your interview skills sharpened , résumé polished. Director, marketing and communications—College of Agriculture, Biotechnology and Natural Resources (Nevada). Anything that sets you apart in a field of qualified contenders is helpful. So, in a sea of job applicants—especially when they’re vying for that plum job you’re angling for—what skills will make waves with hiring managers? RELATED: Get the skills you need to become a trusted advisor to leaders. ].

Quick Tips for Pitching Fortune, Bloomberg TV and Other Business Media

Beyond PR

First impressions matter and it can be difficult to find an angle that leads to an interview and media coverage. For instance, panelist Aaron Task, the digital editor at Fortune, discussed how the magazine is branching out into other news areas, such as healthcare and biotechnology.