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Six social media and digital communications trends for 2015

PR Conversations

The promise that ‘big data’ could automate organisational communications has proved a fallacy. Securing a reputation for content leadership. Content creation and curation need to step up a gear in 2015 as only the best will secure a reputation for content leadership and cut through the morass of online clutter.

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Interview with PRSA’s National Chairman, Anthony W. D’Angelo

Critical Mention

Together with our board of directors and staff leadership, I’m guided by our three-year strategic plan. Regarding diversity, we need to lead by inclusion and improve involvement of diverse populations in PRSA’s membership and leadership. His appointment followed more than 25 years of service in the corporate and agency sectors.