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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

FEBRUARY 12, 2022

So far, we've seen the development of targeted advertising, big data collection, analytics, and other digital tracking methods for more efficient marketing and information dissemination (called Big Data), all of which have potentially sinister as well as positive uses.

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A bizarre visit to the PeRsian conference bazaar

PR Conversations

NOVEMBER 27, 2015

What this proved to me was that no matter where in the world, public relations communities and their professional associations are similarly concerned and motivated by bitter personal feuds and competitions. So what else is new?

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Public Relations Today

The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

A bizarre visit to the PeRsian conference bazaar

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