Mindful Marketing

JANUARY 10, 2017

By Seedepth. At my first agency job, the majority of my day was spent faxing press releases to media outlets, and taping newspaper and magazine articles into giant “clip books” while calculating the number of estimated reader impressions achieved. This was PR measurement. GUEST POST By Mikala Vidal.

Measurement 50

Measurement Comparison Analytics Agency 50

Mindful Marketing

JANUARY 14, 2016

Brands now know that they can in fact “measure PR” and the discipline of data-driven reporting is expected. The good news for PR agencies it that there are many tools to help deliver such reports with deeper insights in less time. Quality PR tech tools can help an agency constantly improve.

Agency 50

Agency Analysis Analytics Tools 50

Mindful Marketing

MARCH 7, 2016

By Seedepth. Headquarted in Boston, the agency has a “cool kids” vibe. Besides, she’s big on PR measurement and calls AVE s “BS,” so you know we’re fans. I also love measurement. What are some must have technologies that make your job easier? Who and why? UK and Europe.

Communications 50

Communications Marketing Travel Pitching 50

Mindful Marketing

DECEMBER 17, 2015

Her technology and business articles have appeared in the New York Times, Information Week , and Computerworld and she has written advertorials for Fortune and Forbes on technology subjects. Marx Communications is a 20+ year, Fairfield, Connecticut-based B2B public relations and inbound marketing agency.

Communications 50

Communications Marketing Internal International 50