Agency Handbook Interviews Storytelling 
Solo PR Pro
OCTOBER 5, 2021
In 2000, he jumped the fence to take a communications-focused role at global PR agency FleishmanHillard. The handbook guides new or experienced public information officers on best practices for communicating life-safety and other urgent information during an emergency. In 1997, when USA Today moved him from D.C.
The Hoffman Agency
SEPTEMBER 2, 2020
The former invite interviews, the latter the bin, yet both are born with the same ultimate ambition, namely, getting a job. To quote Lou Hoffman ; ‘ Don’t follow the Resume 101 Handbook. Do not follow the Resume 101 Handbook.’. I’ve seen letters that say they’d ‘love to come and work at B2B, it looks like a great agency!’
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