PRSay
APRIL 2, 2020
Social distancing has forced journalists to change nearly every aspect of how they do their jobs as they navigate a new way of reporting amid the biggest health crisis in a century. Now, more than ever, journalists are relying on every type of video chat technology to get interviews, including Skype, FaceTime, Google Meet, Zoom and more.
Melissa Agnes
FEBRUARY 17, 2015
Each week, I get approached by a handful of university students and young professionals seeking my advice on how they can kick-start their careers in crisis management. So, you wanna be a crisis management professional? Being a crisis management professional is a big responsibility. Understand issue vs. crisis.
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ImPRessions - Crenshaw Communications
JANUARY 16, 2018
Agency teams may think they’re in constant touch with clients as the emails fly back and forth, but that’s not enough. Agency teams should take the time to explain, based on personal experience and expertise, why a story will or won’t work and where possible, how to take a bland or unworkable pitch and improve it.
PR Matters
AUGUST 11, 2014
No matter how thorough your review and evaluation of an agency to ensure it meets all of your requirements before you appoint it to support you, inevitably there are risk factors involved in a client-agency relationship. Your agency team should be brimming with professional wordsmiths. I love deadlines.
Journalistics
JULY 6, 2013
Let’s take a look at your brand (or your clients for your agency readers). If you’re in a business that’s always been a risk of a crisis happening or an organization that has to regularly deal with all types of issues across the audiences you serve, the preparation needed is still the same in some ways. Building Your Social Newsroom.
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