Advertising Apparel Branding Content Marketing 
Cision
MAY 19, 2015
This post was inspired by our free “ Outside-The-Box Content Marketing for PR ” white paper. Not long ago, we had a blog post that described five outside-the-box content marketing ideas. Many brands with successful apps focus on either fun or, as Jay Baer calls it, “ youtility.” Native Advertising.
Sword and the Script
NOVEMBER 11, 2017
Marketers often assume that bounced visits are inherently bad, when from a publisher, or content marketing perspective, bounce rates could be good: a visitor searched for an answer and your page answered it quickly. Brands should strive to be a trusted source that answer questions quickly.
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