Remove 2028 Remove Consumer Remove Creativity Remove Crisis Communications
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2024’s Top 5 PR Trends: What to Watch

Newsfile

However, remember that AI should not replace human-written content and creativity. Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Writing copy for social media is the most popular use for AI, according to 64% of PR pros.

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Will Generative AI Replace Marketers and Content Creators?

Landis PR

billion by the year 2028 —a more than sevenfold jump from just $15.8 Machine vs. Man: Does AI Efficiency Trump Human Creativity? The 2023 PAN Brand Experience Report compared how AI is being used by marketers to how customers actually prefer to encounter AI in the marketing they consume. billion in 2021.