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Luxury PR and Marketing: TikTok’s Potential for Luxury Brands

Prohibition

JUNE 27, 2023

In recent years, TikTok has emerged as a powerful social media platform, capturing the attention and engagement of millions of users worldwide. This social media channel has become particularly popular among Gen Z, who make up a significant portion of its user base. million users in 2021.

Brand 71
Brand Branding Marketing Fashion 71
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The good and bad: A look at all the PR campaigns in February

Prohibition

MARCH 30, 2021

The Weetabix and baked beans social post completely blew up on social media in early February. The viral tweet has now been liked over 130 thousand times and shared over 106 thousand times. Next up we have Jaguar Land Rover for its February announcement of becoming an all-electric car company by 2025.

Pharmaceuticals 62
Pharmaceuticals Retail B2C Social Media 62
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