2023, Public Affairs and Storytelling - Public Relations Today

Is AI a threat or benefit to marketers and communicators? 2 PR pros weigh in

Landis PR

JULY 31, 2023

Solid storytelling, writing and editing skills are still very much in demand. AI is not going away Linda cited two interesting statistics from Muck Rack’s State of AI in PR 2023 report that surveyed 1,000 PR pros: 61% said they are currently using or planning to use AI, with 57% saying they’re using it to craft pitches.

Communications

Communications Marketing Pitching Technology

Will Generative AI Replace Marketers and Content Creators?

Landis PR

DECEMBER 4, 2023

Even as AI continues to evolve, there will always be something uniquely human about the art of storytelling. These tools still don’t understand the nuances of true storytelling, and they’ve certainly never interacted with your customers on a face-to-face basis.

Marketing

Marketing Content Marketing Storytelling B2B

Public Relations Today

Is AI a threat or benefit to marketers and communicators? 2 PR pros weigh in

Will Generative AI Replace Marketers and Content Creators?

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