2019 Blogging Data-Driven PR Employee 
Onclusive
JUNE 2, 2021
65% of PR pros said the ability to quantify Big Data Analytics will be the most important skill to the future of the industry ( USC Annenberg School for Communication and Journalism, 2019 ). Your PR campaign should be designed to achieve a clear, measurable objective, which will help determine the strategy to get there.
Sword and the Script
DECEMBER 21, 2021
As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. The tactic still matters, but PR pros and writers will need to step up their game to cut through the clutter. The metaverse will not be huge for PR in 2022 – but watch this space.”. ~ Year of the employee. Data-driven PR.
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