From PR to Marketing: Why You Should Expand Your Skill Set
Shift Communications
APRIL 2, 2015
years working on the technology PR team. Toward the end of 2013, I realized that I wanted to grow in a different direction. Here is a mini-rundown of a few of the ways I’ve seen marketing tech support our PR efforts: It can help extend the life of media hits. I spent the first 3.5 It means it’s time to get creative.
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