Waxing UnLyrical

DECEMBER 11, 2013

94 crore (~ $15.1M) in FY 2012 to Rs.300 With this shift in the media landscape to digital platforms, digital PR needs to catch up to the trend. What will be interesting to see in the coming months is how many brands are really willing to jump on the digital bandwagon and allocate proper marketing funds to it.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Sword and the Script

AUGUST 13, 2019

It’s hard to believe, the company’s roots can be traced back to those old Bacon’s books printed in Chicago, or even a press clipping service out of Sweden, before that. Vocus , a provider of cloud-based PR software announces it will be acquired by GTCR for $447 million. 6) December 15, 2015: PR Newswire.

Technology 13

Technology Software Company Marketing 13

ZudePR

DECEMBER 30, 2016

Hot off the printed press. Be a reverse-positioned brand. Reverse brands defy augmentation trends in product categories and say no (deliberately and without apology) where others say yes. Reverse brands defy augmentation trends in product categories and say no (deliberately and without apology) where others say yes.

Writing 84

Writing Google Meeting Airlines 84

Frederik Vincx

DECEMBER 11, 2015

Use an integrated PESO model and start thinking of PR as a business driver, not just as a brand enhancer. Gini Dietrich, Spin Sucks – PR pros must embrace the PESO model. The Harvard Business Review focused its entire 2012 January-February issue on happiness. From the PRCA Digital PR Report 2015.

How To 60

How To Software System Employee 60