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FTC Endorsement Guidelines: What Agencies Need to Know

Shift Communications

Reading and then understanding said guidelines in the Federal Register caused many a migraine for marketers. Since that time in 2009, the world of social media and social media marketing has grown and changed dramatically. It’s not painful, I promise. Long-Form Posts.

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Like Stuff On Facebook? Say Cheese, You're An Ad!

Waxing UnLyrical

January 26th, 2011 Tweet What’s the buzz, tell me what’s happening Yesterday’s social media storm-in-the-making (or so it seems to me) was about the fact that Facebook can now turn your “likes&# into ads. This could backfire on marketers. Say Cheese, You’re An Ad! When you “like&# a page; 2.

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Etsy's PR Nightmare: Greeting Cards Making Light Of Rape

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Etsy’s PR Nightmare: Greeting Cards Making Light Of Rape January 25th, 2011 Tweet Guest post by Steff Metal [Update from Ed.: And why, once you’ve made said policies, you’ve gotta stick to them.