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Email Newsletter Subscribers or Blog Subscribers: Which is Better?

Polaris

Facebook, Twitter, Instagram—these popular social media platforms all pale in comparison to the power of email and an email newsletter. It’s a mix of PR, social media and content marketing news designed to help marketers stay up to date on trends and best practices. Social Media' I know this firsthand.

Blogging 183
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How to Prepare a PR Crisis Plan

Prohibition

Who is responsible for external communication – responding to journalists, bloggers and other members of the public on social media channels and elsewhere online? In 2003, British Petroleum’s plan for dealing with a spill at its Alaska oil field was criticised for being overly complex and confusing. What Not to Do in a Crisis!

Crisis 62