Remove 2003 Remove Brand Remove Newspapers Remove Reputation
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How to Prepare a PR Crisis Plan

Prohibition

A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. Your brand could be dragged through the mud.

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Can Johnny Depp bounce back?

Mark My Words

His reputation for heavy drinking and rumoured drug-taking later saw him confess to Rolling Stone, ‘I spent years poisoning myself. In 2003, as Lieutenant Theodore Groves, Ellis appeared with Depp in Pirates of the Caribbean: The Curse of the Black Pearl. It turned Depp into the mega-star of a blockbuster brand. Depp lost.

Film 60