In-Housing Trend: What PR Agencies and Marketing Firms can Learn from Law Firms
Sword and the Script
APRIL 2, 2019
Similarly, and though we don’t use the terminology, big businesses hire panels of marketing agencies too – PR, creative, SEO, social, digital, advertising. They are beating Madison Avenue at its own game – and in its hometown newspaper and it’s been doing it for years. Who do you see advertising on those pages?
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