PR Conversations

JULY 17, 2014

Which real, historical or fictional person or brand would you like to give a reputation makeover? It’s not that she has a bad reputation, but it could do with a bit of a polish. Because it’s the biggest one in NZ, and while there’s stuff that could be better, overall it does things pretty well given its available resources.

Real Estate 71

Real Estate Local Government Internal 71

Victorious PR

FEBRUARY 22, 2023

We have a proven framework that we use for each of our clients to build their reputation, and this gets them into those coveted A-list publications. For those who sign up, their teams will be provided with all the tools, resources, and knowledge they will need to become the one-stop-shop for PR for their business. How do we do this?

Real Estate 52

Real Estate Course Pitching Education 52

Ethical Voices

MARCH 28, 2022

She specializes in a wide variety of industries, including healthcare, legal, real estate, education and nonprofits. I worked for American Airlines, for Hill and Knowlton, a real estate developer, law firm, national restaurant chain, and then I started my own firm. I think that ethics and reputation are all we have.

Ethics 52

Ethics Strategy Real Estate Local 52

Waxing UnLyrical

SEPTEMBER 11, 2018

Another key partner is human resources, because they have the responsibility for attracting, hiring, retaining and engaging your colleagues. Again, they benefit from a positive reputation that is only facilitated by sharing your story; including your culture and workplace values.

Communications 79

Communications Real Estate Ethics Guidelines 79

Shift Communications

NOVEMBER 21, 2014

Last week, Facebook announced that beginning in January of 2015, it will be cracking down on purely promotional content coming from brands; with limited real estate in the News Feed, Facebook realizes that people want meaningful content, not sales-y product pushing. As with everything, moderation is key.

Facebook 167

Facebook Real Estate Analytics Report 167

NewsWhip

JUNE 23, 2021

In this session, we will hear from the Chief Innovation Officer at Kivvit, Zach Silber, who built an award-winning insights team advising clients spanning the energy, utilities, natural resources, and transportation sectors. ?Zach It’s challenging to really narrow down and figure out, okay, where am I going to invest my resources?

Data 78

Data Media Analytics Energy 78

ReimaginePR

AUGUST 29, 2016

It’s called the cover photo, and most brands fail to fully optimize this real estate. In social media, it’s more important to build a relationship with your audience by defining yourself as a trusted and authoritative resource on your subject matter. You can curate a positive reputation as a brand that always answers back.

Social Media 149

Social Media Marketing Media Facebook 149

MaccaPR

MARCH 7, 2016

So why would you bury the link to one of your most valuable company resources, its newsroom — especially for such an important audience as journalists who cover your company? In the TEKgroup survey, there were two themes among journalists for “must have” newsroom resources: downloadable content and experts/media contacts.

How To 48

How To Media Print Real Estate 48