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Pitching the Local Media – Tips from the Pros

PR for Anyone

It is an absolute game changer for their real estate business in terms of credibility and visibility. The easiest way to do this is pitching the local media. Kathy Orton, Reporter and Real Estate Web Editor, Washington Post. Real estate agents tend to not think in terms of the story of the house.

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Public Relations Skills

PR for Anyone

In today’s day and age of the internet and access to just about anyone, it’s easy to develop public relations skills and become your own publicist (or have someone on your team do it). As a real estate agent, it’s important to be the “famous” agent in your community. You don’t need to hire a big fancy PR firm. People upsizing?

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Don’t Be Vanilla!

PR for Anyone

According to HomeLight, there are over two million real estate agents in the United States. Below are some things you can do to position yourself as the expert in real estate: Establish a great brand. Write a LinkedIn profile that highlights what you do for your clients. Create great content about the local market.

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Newsjacking with David Meerman Scott

PR for Anyone

Part One of ‘Newsjacking’ Public relations is a perfect platform for every person to share their expertise and provide value to the world. What's interesting is that people in the public relations industry usually have to get the attention of the reports or editors for them to their story to be recognized.

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The Top Industries That Benefit From Hiring a PR Company

PR Fuel

Press releases not only inform the public as to your company’s current actions but they also provide you with the opportunity to foster your company’s public image. Because healthcare organizations are such public entities, they have a big need to create a positive public image for themselves. Technology.

Industry 101
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Does PR Help in Reputation Management for Your Company?

Victorious PR

Quickly, the business gets a bad reputation, whether because the government is on their case or their employees and customers write bad reviews. Reputation management, really, is just a fancy word for public relations. It is the relationship you and your business have with the public, with your target audience.

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How and Why You Should Merge Your Multiple Spaces in PR

Victorious PR

Well, it’s time to take a look at how AND why you should merge multiple spaces, niches, and industries in your public relations campaign! If there are two industries that complement each other, it would be to our disadvantage to not write about them. Why write about one when you can write about two?!