Leadership Product Launch Resources Technology 
Onclusive
JULY 13, 2021
Company, brand and spokespersons: Track soundbites for a company, brand or spokesperson based on what is resonating with the media, customers and other stakeholders to shape marketing, thought leadership and PR strategies for greater impact Create earned, owned and paid media campaigns based on soundbite performance. Read the full case study.
Onclusive
AUGUST 10, 2021
Great content lies at the heart of everything communications does, including employee and leadership communications and PR. One of the sources of this information is media monitoring and social listening technology. For example, a product launch article could be rewritten from the customer perspective. Elizabeth Barrett.
Onclusive
OCTOBER 12, 2021
If you’re a communicator tasked with getting budget approval for the PR department, read on to learn how to develop a business case that you can use to get the resources and support you need to achieve your goals. Which resources will help you address the challenges that you have? Improved technology is on the wish list, as well.
Onclusive
NOVEMBER 10, 2021
Once you know where you need to spend the most time, you can narrow down the scope of your research, including the sources of information, primary and secondary research methods, and any automated trackers and other technology you may want to set up. Gather the information. Analyze the data you’ve collected.
5W PR
APRIL 3, 2024
Public relations is a powerful tool in a tech startup’s toolbox, fueling rapid growth by molding brand perception, drawing in essential resources, and breeding trust. Thought leadership pieces penned by company executives or industry experts establish the brand as a trusted source of knowledge.
ImPRessions - Crenshaw Communications
NOVEMBER 6, 2019
Or, they may bring on a PR team just weeks before a key conference or product launch and expect a full plan rollout. Inadequate resources. Another key ingredient to PR success is a real commitment backed by necessary resources, both financial and human. Still others bring in the PR firm too soon.
Critical Mention
SEPTEMBER 3, 2018
It’s clear that LinkedIn is an incredible resource for finding your next job, but what some may not know is that LinkedIn is also one of the most effective tools for PR. Thought leadership is an important part of any successful PR strategy. LinkedIn is also an incredible resource for generating leads. SCHEDULE A DEMO.
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