PR Insiders

JULY 12, 2021

Did you read that newspaper article in print or on your phone? Did you hear that interview on the radio or on a podcast? It’s no secret, of course, that the media landscape has changed drastically over the years – and the changes keep coming at a pace that sometimes makes us all dizzy!

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Print Newspapers Media Skype 78

Bianchi Biz Blog

JANUARY 8, 2024

Jennifer Ramsay is the editor-at-large at Endeavor Business Media, where she curates the Market Moves newsletters, a series of cross-industry publications pulled together from various Endeavor Business Media outlets covering electric vehicles, manufacturing, energy, infrastructure and cybersecurity. It was even heated!

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Meeting Energy Local Media 99

The Hoyt Organization

APRIL 23, 2024

That’s why you need a PR strategy that utilizes earned, owned, and paid media to get your message to the public. For a non-profit, goals could range from increasing donations or volunteers to getting more media coverage for a particular cause. It stands for Paid, Earned, Shared, and Owned media.

Strategy 101

Strategy Nonprofit Social Media Leadership 101

Bianchi Biz Blog

NOVEMBER 6, 2023

Over the summer I had the opportunity to interview Eugina Jordan, currently the CMO of Telecom Infra Project, for our sister brand Design World’s diversity profiles — a collection of profiles highlighting the stories of women and minorities in engineering. You can connect with Emma on LinkedIn here.

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Meeting Engineering Journalism Media 94

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

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Interviews Publicity Technology Social Media 104

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Can you make it happen?”

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Storytelling Media Nonprofit Government 163

Bianchi Biz Blog

APRIL 18, 2022

I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to.

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Meeting Automotive Media Newspapers 79

Bianchi Biz Blog

FEBRUARY 6, 2023

I have been in journalism all my life starting with interviewing soon-to-be President Jimmy Carter for my high school newspaper. I like stories with tension and opposing viewpoints. How long have you been in journalism and how did you get started? EV battery materials plant in S.C.

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Automotive Technology Meeting Transportation 76

Bianchi Biz Blog

AUGUST 22, 2022

It won an award from the National Newspaper Association for community service. We are both in the media and we were once the weekend TV news and sports anchor team on the island of Guam. I started writing professionally at 17 years old as a sports correspondent for my local newspaper, the Milford (NH) Cabinet.

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Automotive Meeting Newspapers Sports 88

Bianchi Biz Blog

JUNE 19, 2023

We are a business-to-business weekly newspaper covering the trucking and logistics industries. My first job was an assistant editor/web for a magazine called Transportation & Logistics from Penton Media in Cleveland. My name is Michael Freeze, features editor at Transport Topics and co-host of the podcast, RoadSigns.

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Transportation Meeting Media Newspapers 94

Bianchi Biz Blog

AUGUST 9, 2021

I then reported for my college newspaper, The Michigan Daily , at the University of Michigan. Not every interview needs to be a Zoom or Teams video chat – we’re all fatigued by virtual working and I’m more than happy to do a phone call, too. You might also be interested in: Bianchi PR’s Meet the Media Recap.

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Transportation Meeting Automotive Report 96

Landis PR

APRIL 12, 2021

How is reporting different at newspapers, TV and wire services? They are often the go-to pool resource for other media, because they provide quick and accurate fundamentals, especially when time is of the essence. SF Mayor Frank Jordan inviting two radio reporters on his doorstep in to interview him while he took a shower.

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Meeting Media Print Enterprise 98

Newsfile

JUNE 28, 2023

By Melissa Strle Table Of Contents What is media monitoring? What is the difference between media mentions and media coverage? Why is media monitoring so important? What are the benefits of media monitoring? What Is Media Monitoring? What Is The Difference Between Media Mentions & Media Coverage?

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Media Analytics Radio Google 52

Bianchi Biz Blog

FEBRUARY 21, 2022

We are part of the Endeavor Business Media Commercial Vehicle Group covering trucking and fleet industries. My main coverage and writing focuses are the transportation technology world, and government and regulations related to the trucking and freight industries, along with other website and magazine duties.

Meeting 96

Meeting Transportation Media Sports 96

Bianchi Biz Blog

MARCH 21, 2022

As special publications editor for The Keene Sentinel in New Hampshire (the fifth oldest continuously published newspaper in the U.S.), Back when I was a newspaper reporter, I wrote a series of articles about an embattled high school principal accused of misconduct, including secretly altering the grades of several students.

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Meeting Newspapers Agriculture Media 73

Bianchi Biz Blog

JULY 10, 2023

I’ve been in this business almost 20 years now, and worked for my college, high school and junior high newspapers before that. (I’ve Just existing, or doing a thing, isn’t enough to get news coverage anymore—especially in the current era of digital media audience declines and ever-tightening budgets.

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Meeting Report Automotive Media 85

Sword and the Script

AUGUST 24, 2021

Media relations has been getting harder for ages and PR need to think differently about the tools available to get the message across, including sponsored content. Owned media fuels paid media. Paid media fuels earned media. This person and media site have ethics beyond reproach.

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Pitching Media Relations Survey Advertising 112

Bianchi Biz Blog

JANUARY 10, 2022

My first non-school newspaper gig was at the China Daily in 2013. Exercising, often reading newspapers and satire, playing guitar and curating my Spotify playlists. You might also be interested in: Meet the Media: John Irwin, Reporter at Automotive News. Meet the Media: Bengt Halvorson, Editor of Green Car Reports.

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Meeting Report Automotive Media 75

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Once I graduated, I had to make the choice: newspapers or trade pubs. Have a reason.

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Meeting Automotive Media Transportation 83

PR in High Definition

SEPTEMBER 24, 2019

They’re the main players that make up the journalist line-up that you’ll find in every national newspaper in the UK today. The gig economy as a whole has boomed in the UK in recent years and the media has benefited from this; the number of freelancers contributing to newspapers and magazines feels at an all-time high.

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Media Newspapers Journalism Video 54

Bianchi Biz Blog

JANUARY 18, 2024

Jamie Butters, executive editor with the auto industry’s newspaper of record, Automotive News , wrote: “The reason the show is so valuable is that the 100,000-plus people who come here from across a range of industries around the world included a lot of smart people from up and down and across the industry.

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Automotive Technology Transportation Trade Shows 112

Bianchi Biz Blog

OCTOBER 24, 2022

That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. Our newspaper ended up winning an award for our reporting. I got my start in journalism in 2008, working for a weekly newspaper in Connecticut called The Middlebury Bee-Intelligencer.

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Meeting Automotive Transportation Newspapers 60

Stephen Waddington

OCTOBER 5, 2018

25 years ago workflow in an agency was defined by media relations. Activity was focused on earned and owned media. Media and journalist directories: Guardian Media Guide, Pims monthly UK directory, and Hollis Calling journalists, and receiving inbound calls. Thanks to everyone who jumped into the conversation.

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Agency Web Print Newspapers 135

Bianchi Biz Blog

NOVEMBER 16, 2020

I started writing in eighth grade for my middle school newspaper in 1999 and was hooked from there. One day, I might pop up with an interview request when I feel they’re a good fit. The post Meet the Media: Vince Bond, Reporter at Automotive News appeared first on Bianchi PR. The biggest thing for me is timeliness.

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Automotive Meeting Report Media 93

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). I’ve been with SAE International’s Media Group for nearly 23 years.

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Engineering Automotive Agriculture Media 79

Bianchi Biz Blog

AUGUST 21, 2023

I have been in journalism or PR for 25 years — I went to Boston University for journalism and upon graduation, I worked as a business reporter for a local daily newspaper on the outside of Cleveland. How long have you been in journalism and how did you get started? I loved it and I particularly loved the stories about manufacturing.

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Meeting Automotive Engineering Journalism 74

PRSay

APRIL 18, 2022

The events feature writers for the newspaper and delve deeper into the topics behind their articles. Strong media-relations skills aren’t enough anymore. Since January 2019 , Stokes has written the “ Hire and Seek ” column for Strategies & Tactics. You still need a great resume, she said.

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Newspapers Strategy LinkedIn Interviews 60

Bianchi Biz Blog

DECEMBER 7, 2020

Please provide your job title and media outlet(s), as well as a brief description of your duties: Automotive Reporter, Detroit Free Press. I got my start at my high school newspaper and was the editor of my college newspaper, The Daily Athenaeum at West Virginia University. The post Meet the Media: Eric D.

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Automotive Report Meeting Transportation 56

Bianchi Biz Blog

NOVEMBER 14, 2022

I enjoyed a 17-year career at several Detroit area newspapers, including 12 years at The Oakland Press in Pontiac, MI, before shifting gears and taking a job in public relations at Buick. Y ou can follow Bob on social media on Twitter & LinkedIn. How long have you been in journalism and how did you get started?

Automotive 83

Automotive Engineering System Media 83

Cision

JUNE 21, 2016

In this interview, Morgan discusses the importance of having a social presence, how to keep your digital community engaged and why the fundamentals of public relations will never change. Going into college I just knew that I would be a reporter at a newspaper. What are some of the biggest social media mistakes brands make?

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Social Media Newspapers Reputation Community 227

Cision

JUNE 22, 2016

In this interview, Tom discusses being the first public relations partner for Florida’s Natural, why brand advocates are so valuable and the importance of listening to your audience’s conversations. I studied political communications in college, so after graduation, I cut my PR teeth in the fast-paced environment of Capitol Hill.

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Newspapers Brand Branding Media Relations 195

Bianchi Biz Blog

NOVEMBER 1, 2021

David Sickels is the editor of The Buzz and senior editor of Tire Review & Fleet Equipment at Babcox Media. I started by writing for the Arts & Life section of my college newspaper at The University of Akron roughly 12 years ago. You might also be interested in: Meet the Media: Bengt Halvorson, Editor of Green Car Reports.

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Meeting Automotive Media Newspapers 76

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. really care about - the monthly. I read the.

Interviews 48

Interviews Radio Journalism Newspapers 48

Cision

MAY 3, 2016

Karen Paff, senior vice president at Ogilvy Public Relations, recommends doing your research and learning as much as you can about the journalists you target before you pitch them your story. What are some key components of a successful media relations strategy? How does social media play into your media relations strategy?

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Pitching Training Media Relations Newspapers 0

Bianchi Biz Blog

MAY 16, 2022

I got my start in journalism working for my college newspaper…but professionally it’s been 11 years now and I actually got my start because a friend from college referred me to an open position at her company, and I’ve been in B2B ever since. You can follow Sara and Power & Motion on social media: Twitter: @TechnlgyEditor.

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Meeting Media Engineering Journalism 75

Cision

FEBRUARY 23, 2016

A combination of paid, earned, shared and owned media (PESO) – an integrated strategy – is necessary to be effective. In this interview, Jim discusses his agency’s approach to integrated PR, shares the key lessons he’s learned throughout his career and explains what “Joined-Up Thinking,” Threepipe’s tagline, truly means.

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Analytics Agency Newspapers Community 120

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. The art of getting earned media coverage for a product, service or business is not as easy as it sounds. And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release.

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Agency Newspapers Interviews Radio 100