Ronn Torossian

JANUARY 22, 2024

Navigating the complex world of financial relations requires a strategic and nuanced approach to public relations. Financial communications are critical for building and maintaining trust with stakeholders, including investors, analysts, customers, and the public. PR strategies in the financial sector must be robust, transparent, and adaptable to address the intricacies of a dynamic financial landscape. […] The post PR Strategies to Navigate the Complex World of Financial Relations appea

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Financial Strategy Publicity Communications 221

Agility PR Solutions

JANUARY 22, 2024

Business leaders were foaming at the mouth just a few months ago when AI’s promise of uber-productivity was dangled in front of them. And some of the earliest adopters have even seen the promise becoming reality in the meantime. But new research from management consulting firm Oliver Wyman asserts that these companies are the exceptions, […] The post Generative AI use may not guarantee quick productivity gains—new research suggests these benefits are still several years away for most appea

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Company Trends Publicity 117

Communications Conversations

JANUARY 22, 2024

On Friday, Jan. 12, I presented my annual social media trends report to a packed house at Social Media Breakfast in northeast Minneapolis. See below for the full presentation. I’ll be giving this presentation again as a webinar on Thursday, Feb. 8. You can sign up here. 10 Social Media Trends for 2024 from Arik Hanson The post 10 social media marketing trends for 2024 first appeared on Arik Hanson.

Social Media 122

Social Media Trends Marketing Media 122

Agility PR Solutions

JANUARY 22, 2024

Fifty-four percent of the global population—around 4.3 billion people—now own a smartphone. The devices allow us to communicate with others, browse the internet, purchase goods and services, play games, read books, listen to music, scroll through social media, and much more. In 2024, public relations professionals need to take advantage of the ever-increasing popularity of […] The post 5 ways PR pros can take advantage of a smartphone-centered world appeared first on Agility PR Solutions.

Social Media 105

Social Media Publicity Communications Media 105

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Buzzstream

JANUARY 22, 2024

Most link builders know that what Google says and what Google does can be two very different things. One practice sits squarely in Google’s gray area: guest posting sites. In the early days of Google, guest posting was seen as a legitimate SEO strategy, and Google didn’t publicly penalize it. Then, in 2014, Google warned about the potential harm of guest posting if its main purpose was solely link building.

Analysis 90

Analysis SEO Guidelines Google 90

5W PR

JANUARY 22, 2024

In the fiercely competitive landscape ͏of digital marketi͏ng, businesses are increasingly turning to paid advertising as a ͏strategic tool to amplify their reach, engage target audiences, and dri͏ve business growth. With its versatile nature, precise targeting capabilities, and ͏measura͏ble outcomes, paid adve͏rtising serves as a cornerstone in modern marketing strategies.

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Advertising Advertising Exercises Measurement 78

Agility PR Solutions

JANUARY 22, 2024

Large-scale sustainability initiatives are desperately needed if there’s any hope of combatting the climate crisis, and you can count the U.S. government out—the divisiveness there prohibits substantial action of any kind. Regardless, most business leaders believe that responsibility for driving the green transition rests with the private sector rather than policymakers, new research from Economist […] The post Implementing the green transition: Leaders are largely positive about this sust

Government 94

Government Crisis Trends Publicity 94

Bianchi Biz Blog

JANUARY 22, 2024

By: Lisa DiFalco, Marketing Brand Ambassador, Seraph If you’re looking for recognition – and who isn’t? – consider applying for Seraph’s Operational Excellence Awards. Entries are being accepted through March 8, 2024. Are you an automotive supplier that is achieving great things within your plant operations? The Operational Excellence Awards program was created by Seraph, a global enterprise consulting firm, to celebrate excellence in automotive manufacturing across North America.

Automotive 89

Automotive Enterprise Resources Product Launch 89

Ethical Voices

JANUARY 22, 2024

Joining me on this week’s episode is Roy Reid , a senior fellow with the Stockworth Institute , and he is recognized as one of the Top 100 Thought Leaders in Trustworthy Business. He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

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Ethics How To Training Employee 77

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Communications

Culpwrit

JANUARY 22, 2024

By Ginny Clarke Have you ever felt like leaving your job with a mic-drop moment? Trust me, I’ve been there. But let’s face it, a dramatic exit might feel good for a moment, but it’s like eating too much candy – regret follows swiftly. Let’s talk about leaving your job the right way –… Continue reading Leaving Your Job the Right Way The post Leaving Your Job the Right Way appeared first on Culpwrit.

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Stern + Associates

JANUARY 22, 2024

Millennials have access to more time- and labor-saving devices than any past generation, but fewer people in this generation are choosing parenthood. Could this mismatch be explained by our current approach to how we balance the various aspects of our lives? A decade after its initial publication, Stew Friedman ‘s “ Baby Bust: New Choices for Men and Women in Work and Family ” remains a critical resource for understanding the dynamics of work and family life.

Leadership 62

Leadership Employee Groups Education 62

Landis PR

JANUARY 22, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. For the original blog, please visit here. Photo courtesy of Pixabay For CMOs, understanding the importance of effective communication measurement is vital. Looking to validate and amplify their communication successes, CMOs – or chief marketing officers – need to be aware of effective strategies that truly reshape the broader landscape of organizational impact.

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Measurement Communications Crisis Communications Crisis 59

HMA Public Relations

JANUARY 22, 2024

Happy #MediaMonday! Check out this media feature from our Public Relations Global Network partner, Fearey. The agency in Seattle recently caught up with Cameron Martinez, a reporter with Anacortes American. Learn more in this post!

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Agency Report Publicity Media 62

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer

Institute for Public Relations

JANUARY 22, 2024

Gainesville, Fla. – The Institute for Public Relations (IPR) Board of Trustees has elected three new Directors for the IPR Commissions and Centers of Excellence. The Directors help guide the mission, research, and strategy of each of these centers based on critically important long-term areas of interest determined by Trustees.

Strategy 52

Strategy Publicity Blogging 52

Wadds Inc.

JANUARY 22, 2024

The Nowhere Office explores how the COVID-19 pandemic accelerated changes in the nature of work have created a new type of office - a virtual space that is harder to define or manage. You might think you’re getting ‘nowhere’ at work… but what if you’re not the only one? What if we’re all in The Nowhere Office ? Julia Hobsbawm makes a convincing case that if you’re a knowledge worker with a laptop, that’s exactly where you are in her book The Nowhere Office: Reinventing Work and the Workplace of

Fashion 52

Fashion Knowledge Base Internal International 52