Agility PR Solutions

OCTOBER 10, 2023

Move over, Facebook and Instagram. If you’re serious about growing your social media presence, there’s a new kid on the block that you’ll want to make friends with: Meta’s Threads. We know what you’re probably thinking: another social media network to get to grips with? Another algorithm to stay on top of? Yes, the challenges […] The post Exploring Meta’s Threads—8 ways it boosts business engagement appeared first on Agility PR Solutions.

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Instagram Social Media Facebook Media 187

Axia PR

OCTOBER 10, 2023

In this episode, Kasey Klee, Marjorie Comer, and Bob Wiltfong join On Top of PR host Jason Mudd to discuss media relations best practices. Tune in to learn more!

Media Relations 126

Media Relations Media 126

Agility PR Solutions

OCTOBER 10, 2023

CX has been (and continues to be) a tough nut to crack for brands and marketers, and its close cousin DX (digital experience) is proving to be even more of a head scratcher for B2B companies—and even though a solution seems straightforward and similar, the situation appears to be more complicated for DX professionals, a […] The post B2B companies struggle with executing a great digital experience: CX teams need better ways to analyze and act on customer behavior appeared first on Agility P

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B2B Company Marketing Brand 123

5W PR

OCTOBER 10, 2023

In today’s digital age, social media has become an integral part of our daily lives. It’s not just a platform for sharing personal updates. It’s a powerhouse for consumer public relations success. Why is social media so attractive to consumers? Social media platforms have captured the hearts and minds of billions of people worldwide.

Social Media 88

Social Media Consumer Media Crisis Management 88

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

OCTOBER 10, 2023

In the bustling SaaS arena, new tools pop up every day, and yesterday’s strategies become today’s afterthoughts. It’s not just about having a stellar software solution anymore. The real game? Ensuring your marketing strategy evolves faster than the competition. And for that, you need more than just tactics; you need an ear to the ground. […] The post SaaS marketing trends: 13 ways to stay ahead in a competitive landscape appeared first on Agility PR Solutions.

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Trends Marketing Software Tools 105

Burrelles Fresh Ideas

OCTOBER 10, 2023

In today’s digital landscape, videos and marketing go hand-in-hand. From TikTok to YouTube, we’ve witnessed that video content has only grown in significance as a powerful tool for businesses to connect with their audiences on a deeper, more engaging level. Today, at least 91.8% of internet users worldwide watch digital videos each week. For marketers, this means one thing: jumping onto the video marketing bandwagon is no longer a nice-to-have strategy– it’s mandatory.

Video 87

Video Publicity Marketing Analytics 87

OnePitch

OCTOBER 10, 2023

Steffi Cao is a staff writer at Forbes where she covers the creator economy and internet culture. Steffi previously reported at Buzzfeed News, Teen Vogue, Bustle, MTV News, and The Washington Post, among others.

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Report Media 82

Solo PR Pro

OCTOBER 10, 2023

Mental health has been under the radar for far too long as many suffered in silence. The pandemic drove much needed change and mental health is gaining recognition as an important part of our overall well-being. Given the unique pressures of the public relations industry, especially for those running their own business, this new era of transparency is welcomed.

Publicity 71

Publicity Ethics Employee Reputation 71

Axia PR

OCTOBER 10, 2023

There are 25 qualities your company should consider when looking to hire a social media manager. A social media strategist is an individual who creates quality content designed for specific social media platforms based on research and analytics. This individual can work at an agency, for the company directly, or as a freelancer. Regardless, your social media coordinator must have the ability to fulfill all your company’s needs.

Social Media 62

Social Media Media How To Analytics 62

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Prohibition

OCTOBER 10, 2023

From new verification options within Meta, new additions to Ads Manager for the festive period and new X/Twitter updates to its new job roles, we are here to keep you up to date on the ever-changing social media advertising world. Here’s the latest: Meta allows business accounts to pay for verification Following on from Meta’s paid verification updates, they have now made it available for business accounts.

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Advertising Advertising Social Media Twitter 62

Axia PR

OCTOBER 10, 2023

There are 25 qualities your company should consider when looking to hire a social media manager. A social media strategist is an individual who creates quality content designed for specific social media platforms based on research and analytics. This individual can work at an agency, for the company directly, or as a freelancer. Regardless, your social media coordinator must have the ability to fulfill all your company’s needs.

Social Media 62

Social Media Media How To Analytics 62

Stern + Associates

OCTOBER 10, 2023

October 10 th marks World Mental Health Day. In effort to remove the stigma surrounding mental health, organizations across the globe dedicate time to create awareness about mental health and its challenges. Whether or not you personally face mental health challenges, you can join us in honoring and celebrating the day through activities and advocacy – whether it’s on social media, in your own personal practices, or by participating in conversations surrounding mental health.

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Community Social Media Course Groups 62

Maxim Behar

OCTOBER 10, 2023

I have no idea how many of the readers remember the words of the first democratically elected president of Bulgaria, Zhelyu Zhelev, in the early 1990s, that politics is a dirty job. I really have no idea, but I can imagine what a huge burden has fallen on the head of a philosopher who lived peacefully until then. Those years were truly unique, when everyone had to step into new roles, start new professions, and often create them.

Social Media 59

Social Media Communications Media 59

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer

Stern + Associates

OCTOBER 10, 2023

In today’s world our ability to focus is constantly being diminished by external forces. According to award-winning author Johann Hari , the causes range from our devices, email and social media to even the air we breathe. The impacts, he says, creep into every part of our lives, from home to the office. “The average office worker is only able to focus on one task for less than three minutes,” says Hari, bestselling author of “ Stolen Focus: Why You Can’t Pay Attention – and How to Think Deeply

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How To Film Interviews Employee 62

Mediagraphix PR

OCTOBER 10, 2023

Corporate leaders are responsible for their organizations in various ways. One of these ways is representing their organization in front of the public or the media. Whether it’s interviews, press conferences, or social media engagement, the way corporate leaders communicate can significantly impact their company’s image and reputation. Some corporate leaders are adept at dealing… The post 06 Top Benefits of Media Training for Corporate Leaders appeared first on MediagraphixPR.

Media Training 52

Media Training Training Corporate Media 52

Newsfile

OCTOBER 10, 2023

Intro intro intro……………… 5 PR Failures Intro 1. Boeing’s 737 Max Crisis (2019-2020) : Boeing faced a major public relations crisis after two crashes involving its 737 Max aircrafts in 2018 and 2019. The crashes of Lion Air Flight 610 in Indonesia and Ethiopian Airlines Flight 302 in Ethiopia resulted in 346 fatalities.

Privacy 52

Privacy Ethics Data Airlines 52

Mediagraphix PR

OCTOBER 10, 2023

Corporate leaders are responsible for their organizations in various ways. One of these ways is representing their organization in front of the public or the media. Whether it’s interviews, press conferences, or social media engagement, the way corporate leaders communicate can significantly impact their company’s image and reputation. Some corporate leaders are adept at dealing… The post 06 Top Benefits of Media Training for Corporate Leaders appeared first on MediagraphixPR.

Media Training 52

Media Training Training Corporate Media 52

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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

Publicity

The Hoffman Agency

OCTOBER 10, 2023

It’s nearing the end of my internship as a graphic design intern here at The Hoffman Agency, and as much as it is bitter, it’s been very sweet. Entering a new environment, especially as a recent college graduate, was daunting, and I felt the pressure to be perfect, as if making mistakes were a sin that would disappoint everyone and make my team regret hiring me.

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Internal International Agency Video 41

Sword and the Script

OCTOBER 10, 2023

71% of B2B marketing prospects are disappointed in the content they’ve traded their contact information to obtain at least some of the time, which leads to trust issues B2B marketing can hit the right target with the right message and still fall short of moving a sale along if the prospect doesn’t trust you. That challenge is fairly pervasive across B2B marketing , according to a new survey.

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B2B Case Study Survey Content Marketing 131