Creativity, eBook, Marketing and Storytelling

40+ Blogs Marketers Should Be Following

PR 20/20

JANUARY 16, 2023

O ur daily mantra as inbound marketers: stay focused, and be passionate. If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. The Ready North RSS: Must-Reads for Marketers.

Blogging

Blogging Marketing Pinterest SEO

Communications Synonyms (With Explanations)

Doctor Spin

FEBRUARY 15, 2024

Learn more: Communications Synonyms (With Explanation s) Subscribe and get a free ebook on how to get better PR ideas. Learn more: Communications or Communication Subscribe and get a free ebook on how to get better PR ideas. More examples: [link] Learn more: Corporate Cringe Subscribe and get a free ebook on how to get better PR ideas.

Communications

Communications eBook System Corporate

101 Marketers Sound Off in New Digital Marketing Book

wiredPRworks

JUNE 5, 2018

Today I'm excited to announce my third publishing opportunity as an expert digital marketing PR author. Thanks to Matt Chiera, the lead author, for the opportunity to contribute to a new book called Digital Marketers Sound Off. In my chapter, I share tips, tools and strategies to optimize digital marketing PR efforts.

Marketing

Marketing Insurance Insurance B2C

6 inspiring B2B campaigns you’ll wish you came up with yourself

The Resolution Blog

OCTOBER 15, 2019

Marketing in the Business to Business (B2B) world is a completely different beast to that in the consumer industry. B2Bs are faced with marketing products to their audience’s “work” personas and gain company buy in. In total, less than $80,000 was spent on ads. Key Takeaway?—?Don’t Key Takeaway?—?look Key Takeaway?—?Add

B2B

B2B B2C Facebook Storytelling

P.T. Barnum: “There’s No Such Thing as Bad Publicity”

Doctor Spin

MAY 30, 2023

His innovative marketing techniques and relentless pursuit of the extraordinary laid the groundwork for many modern public relations strategies. Barnum: “There’s No Such Thing as Bad Publicity” Subscribe and get a free ebook on how to get better PR ideas ! Phineas Taylor (P.T.) Learn more: P.T. Is Bad Publicity Actually … Good?

Publicity

Publicity eBook Ethics Resources

10 lessons from 10 years of teaching social media

Karen Freberg

JANUARY 14, 2021

However, these are being more valued and accounted for in tenure and promotion cases – all tied to either creative services and activities, service, or evidence of your reputation in the field. storytelling, etc) to the dark side of social media (ex. storytelling, etc) to the dark side of social media (ex. Think about it.

Social Media

Social Media Media Resources Creativity

Digging in: The Importance of Developing a PR Strategy

Presspage

APRIL 11, 2019

You can also get a copy of our free ebook: " Setting Up a PR Plan ". This influences branding and marketing as well as an organization’s perception during a crisis because brands that succeed in sharing their goals and wins on a regular basis are more likely to be seen in a positive light even when experiencing a setback.

Strategy

Strategy eBook Consumer Fashion

5 Ideas to Transform Your Website in 2017

PR Fuel

JUNE 13, 2017

Nothing like the New Year to get the creative juices flowing and to blow the dust off the old website. Animations —A simple, clean animation on your site will really draw your customers in with great storytelling. Video Marketing —Along with animation, video marketing is a great way to gain a customer’s attention right at the outset.

Pinterest Mobile eBook Video

The Battle for Trust: 18 Comms, PR and B2B Marketing Stats Summarizing 2022

Sword and the Script

DECEMBER 28, 2022

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Every year I read and write about dozens of reports on B2B marketing and PR. 12% say competing go-to-market strategy or goals (KPIs).

B2B

B2B Marketing Survey Software

Brand Awareness: It’s All About Content

Onclusive

OCTOBER 3, 2017

For marketers, this makes brand awareness a huge challenge: How do we stand out above the noise? Marketers and communicators are now competing for consumer attention amid Facebook posts, Buzzfeed memes, blog posts, articles, texts and more. Use social media marketing – such as Facebook – to build awareness for your brand.

Brand

Brand Branding eBook Leadership

Drive Blog Traffic With These 4 Content Marketing Tools

Cision

MAY 7, 2015

When it comes to content marketing, there’s a lot of “been there, done that” out there. It takes a little creativity, but once you break through the doldrums, you’ll find these to be quite effective tools to help you connect with your audience. Infographics are another great visual addition to your content marketing arsenal.

Content Marketing

Content Marketing Tools Blogging eBook

A Guide to Crafting the Perfect Content Format Mix for Audience Engagement

Contently - Strategy

NOVEMBER 8, 2023

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. Let’s uncover strategies and insights that empower content marketers to create unified messages throughout the buyer journey.

B2C

B2C Case Study B2B Content Marketing

The 5Ps of Marketing Artificial Intelligence

PR 20/20

SEPTEMBER 21, 2017

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. These are the questions we sought to answer in spring 2015 when I launched an internal initiative named Project Copyscale at my content marketing agency, PR 20/20.

Marketing

Marketing Software eBook Technology

Top 50 PR, Marketing & Social Media Podcasters to Follow

Cision

MAY 21, 2015

But why is podcasting important to PR and marketing professionals? Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Tools, tips and tactics on everything marketing and social media related. SocialZoomFactor is a podcast created for business and marketing leaders.

Social Media

Social Media Marketing Pinterest Media

The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

FEBRUARY 12, 2022

So far, we've seen the development of targeted advertising, big data collection, analytics, and other digital tracking methods for more efficient marketing and information dissemination (called Big Data), all of which have potentially sinister as well as positive uses. However, some straddle more than one type of mass communication.

Ethics

Ethics Communications Print Television

Public Relations Today